Betterex Terminals
The Betterex betting exchange terminal is
is a first on the high street.
This offers a choice of prices to customers making Better shops the only ones in the UK to offer a choice of prices and the ability to lay an outcome on every event. In addition the terminals offer in running betting on every race.
better value
With more prices to choose from on a variety of sporting events Better customers have the opportunity to select the odds that offer the very best value. Given the pick of either our over-the-counter price, or our Betterex price or by deciding to lay a selection they think will not win,
Better customers are more likely to get the best value in our shops
compared to anywhere else on the high street. It is even possible to back a selection early and if the price subsequently shortens you can lay the bet on Betterex and guarantee yourself a profit regardless of the outcome of the event.
With clear informative screens Betterex is simple to use and offers easy access to more markets, more prices and more opportunity than ever before.
Just touch the screen to get started or ask our staff for a demonstration.

Betterex is a simple to use self-service betting exchange terminal that gives you access to choice and value that is unrivalled on the high street. Betterex offers you more betting opportunities than ever before.
Choose the price
With Betterex you have the choice of two new prices in addition to the Better price, the SP or the Tote price available over the counter – that’s five prices for every race.
Betterex back price
By taking the ‘back’ price you get an exchanged fixed price.
Be the bookie
By taking the ‘lay’ price you are betting that your selection will lose. It’s just like being the bookie.
Choose the market
Betterex offers more markets to bet on. Whether it’s German horse racing, Turkish football, GAA or NBA Better has more prices on tap – it’s all there at the touch of a button.
Choose the time
Betterex offers more early prices and even lets you bet after the off, giving you more flexibility and more in-running opportunities than have ever been available on the high street.
Betterex Q&As
What is the Betterex terminal? The Betterex terminal is a terminal that allows the customer to bet into an exchange. An exchange enables you to either place bets on an event for which someone else has offered odds (known as backing) or you can offer odds on an event yourself (known as laying). In a betting exchange, customers bet against other bettors, not against a bookmaker.
How does it work?
The terminal provides a simple link to the Betdaq betting exchange via an internet connection. You put cash into the terminal and receive a betslip as soon as a bet has been placed. Winnings are paid out over the counter or can be put back into the terminal in order to place further bets.
Is it difficult to use?
It is very simple to use. You start by loading cash into the terminal and then navigating a simple menu to find the desired event using the touch-sensitive screen. On each event the terminal will display the selections along with a price to back and a price to lay. After making your selection and choosing your price you then select the amount you want to bet. The terminal displays details of the bet and as soon as you confirm the bet a betslip is printed out.
Who am I betting against?
You are betting against people who have offered the price on the exchange. They could be using terminals such as ours or betting over the internet anywhere in the world. The exchange handles the money transactions and we pay you in the event of a win.
What’s in it for Better?
Better apply a small mark up to the prices offered on the exchange. The odds displayed on the Betterex terminal include the mark up.
What can I bet on?
You can bet on any of the markets displayed on the Betterex terminal. There is normally an extensive list of events that include international horse racing, GAA, foreign football and Asian Handicaps.
How do I put money into the terminals?
You can load £5, £10 or £20 notes into them or you can put money behind the counter and ask our staff to credit the terminal.
Where are the betting rules to be found?
The rules are clearly displayed on the terminal itself and a printed version is available for viewing behind the counter. The rules are slightly different to the rules for ‘over-the-counter betting’.
How do I get paid?
The Betterex terminal will print a betslip that shows the details of your bet and the potential return. If you have a winning bet, the betslip can be exchanged for cash at the counter or can be inserted into the Betterex terminal which will then add the winnings to
your balance. The Betterex terminal will only register a win after the event has weighed in.
If Better are adding a margin why shouldn’t I bet on the internet and save the margin?
The customer always has the choice of betting online or betting in a shop. At Better we aim to make the customer experience so good that the choice is an easy one to make.
I’ve heard exchanges display prices differently. Is this true?
Betterex can show prices as normal betting shop fractions e.g. 9/4 or 5/2 or as decimals e.g. 3.25 or 3.5.
There is a button at the bottom of the screen called ‘display odds as fractions’ that allows you to see the
odds in either format.


